"Wild Woman"
This particular photo provides a great example of how gender and gender presentation intersects with racial presentation. This model is the only model of color to be featured in the 2010 magazine. A common racial trope used in advertising regarding people with dark skin is portraying them as closer to nature than those who are white, which implys that people of color are more wild, uncontrollable, and sexually charged. In short, they are more animalistic. The model is featured in a jungle up against a tree with her left arm placed over a vine as though inviting the reader to “come for a ride” with her (double entendre intended). The setting and placement of the model evokes a very Tarzan-like effect, as though this earthy, wild jungle is the place the model feels most at home. The model’s appearance further supports this image. Rather than straightening her hair to make it look smooth and manageable, her hair is left alone to highlight its naturally rough appearance and texture. She is wearing a zebra-print bathing suit with a very low-plunged neck, drawing attention to her breasts. This and the tribal-like armband she wears further portrays her as a free, wild animal. Her hips are crooked to one side, almost as a temptation to the viewer to take what she has to offer in terms of sex, and her eyes gaze directly into the viewer’s eyes, simultaneously inviting and daring. The entire composition of this photo actively “others” the model into an exotic, African sex companion, which is then gazed upon by mostly white readers.


Back