Sociolinguistic Artifacts

In Obama's Cinco de Mayo speech it is clear that hispandering is taking place. He invited a crowd of what appeared to be people of hispanic background. What Obama is speaking about is clear, he wants immigration laws and reform to continuously be adjusted and bettered. Each time Obama said the term 'tequila' he changed the way he said it to sound more hispanic and the crowd went nuts so he continued to say it to please the people there. He used code-switching to his advantage in this speech.